Terms & Conditions

Last updated: 10 November 2025

1. Introduction

These Terms & Conditions ("Terms") govern your use of the Assisted Startups Ltd website and the provision of our services. By accessing the site or engaging us, you agree to be bound by these Terms.

2. Services

Our scope is defined in proposals, statements of work, or retainers. Deliverables, timelines, and responsibilities are outlined prior to commencement. Two review rounds are included unless otherwise stated.

3. Fees & Payment

Project fees: 50% on kick-off, 50% on delivery. Retainers: invoiced monthly in advance. Rush fees (+20%) may apply for expedited turnarounds. Late payments may incur interest under applicable law.

4. Client Responsibilities

You agree to provide timely feedback, access to required assets, and accurate information. Delays in feedback can impact timelines and may require schedule adjustments.

5. Intellectual Property

Upon full payment, you receive rights to final approved deliverables. We retain rights to underlying methodologies, processes, and non-exclusive usage of anonymised performance learnings.

6. Confidentiality

Both parties agree to protect confidential information and use it only for the purposes of the engagement.

7. Data Protection

We process personal data in accordance with our Privacy Policy. Each party is responsible for its own compliance with data protection laws.

8. Limitation of Liability

We are not liable for indirect or consequential losses. Our total liability is limited to the fees paid in the 3 months preceding the claim, except where liability cannot be limited by law.

9. Termination

Either party may terminate for material breach if not remedied within 14 days of written notice. Retainers require 30 days' written notice unless agreed otherwise.

10. Non-Solicitation

During the engagement and for 6 months after, neither party will solicit employment of the other's assigned personnel without consent.

11. Force Majeure

Neither party is liable for delays caused by events beyond reasonable control (e.g., natural disasters, outages, regulatory changes).

12. Governing Law

These Terms are governed by the laws of England and Wales. Disputes are subject to the exclusive jurisdiction of the courts of England and Wales.

13. Changes

We may update these Terms. Material changes will be communicated. Continued use after changes indicates acceptance.

14. Indemnity

You agree to indemnify us against third-party claims arising from materials you supply that infringe intellectual property, privacy, or other rights, except where our modification introduces the infringement.

15. Subcontracting

We may use vetted subcontractors for specialised tasks (e.g., motion design, advanced analytics). We remain responsible for their performance and compliance.

16. Insurance

We maintain standard business insurance and, where required, professional indemnity. Certificates can be provided upon request during active engagements.

17. Marketing Reference

Unless prohibited in writing, we may reference anonymised performance outcomes and display non-confidential creative samples in credentials decks after launch.

18. Severability

If any provision of these Terms is deemed unenforceable, the remaining provisions remain in effect.

19. Entire Agreement

These Terms together with any signed proposal or statement of work constitute the entire agreement between the parties and supersede prior discussions.

20. Contact

Questions? Contact us via telephone at 01788 288554 or through the contact form.

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